创意论坛
  网上展厅
  论坛现场
  专家论文
 
  专家论文

John Howkins

 
Make Traditional Industry a Brand-new Cultural Industry
I, A Brief Introduction to the Company
Based on printing, the company creates a brand-new mode of “traditional industry+IT+culture and art” with digital assets management as its core, serve the art circle both in China and the world. Comprehensively. (It has obtained over 80 international awards)
II, Make Traditional Industry a Brand-new Cultural Industry
Digital Assets Management
Artron has kept and developed a large amount of data resources of artistic printing, and it manages the information and materials of digitalized pictures, thus establishing the world’s largest database of artistic works. The information in the database not only benefits the artistic printing, but also benefits Internet distribution, construction of individualized database, fabrication of CD-ROM, duplication of artistic works, etc.
Artistic works also have lives and they cannot be always preserved completely as time flies. With this database, we can fully take advantage of modern high technology to re-present Chinese excellent cultures. Thus, 10 years/100 years/1,000 years later, our descendants could still appreciate the charms of works and the soul of culture generated from the forefathers, which preserves and re-presents splendid Chinese culture, making them understand the extensive and profound Chinese culture.
Internet—artistic.artron.net
artistic.artron.net makes the artistic amateurs, artistic circle and artistic organizations know and master as soon as possible the complete and professional artistic information on galleries, books, artists, auctions, researches, etc in China and the world. You can search and inquire all the information on Chinese artistic works through this website which contains all the auction records of over 50 professional auction organizations of artistic works both domestic and abroad since 1993, including over 2,500 special presentation so far, the work tendency of over 40,000 ancient and modern artists, the complete pictures and contracted information of over 500,000 pieces of auction work, as well as the information on Chinese artistic works which have been lost overseas.
Research and Development of Artistic Works
The real cultural protection is promotion and propagandization. By means of new and high technology, improved mechanism of copyright protection and anti-counterfeiting protection, people could appreciate and purchase the artistic works collected in museums, which makes these rare resources of great charm enter people’s life; meanwhile, it can also bring excellent Chinese artistic works to the world, making the world aware of China.
III, Development in the Future
1 Establish a world-class database.
2 Construct a global platform of artistic service (artistic.artron.net).
3 Create a digital assets management system of 5,000 renowned artists.
4 Establish the research and development base of artistic printing, artistic works and artistic derivative products.
5 Make Artron Art Galleries internationalized.
 
地址:杭州市萧山区湘湖路92号 电话:86-571-82673330  
传真:86-571-82683680 邮编:311201 宋城集团信息中心建设管理©版权所有